Quick post. I just wanted to show you a chart that proves an old adage that we should all remember. This chart shows downloads of “Tumbler” my first novel, over the last couple of months. Notice the spike over April? What could have caused that? I mean, I’ve been doing a little promoting here and there, but nothing to merit such a consistent rise. So what changed for “Tumbler”?
The answer is that, in April, I started seriously promoting my second novel, “The Hidden Institute”. Promotion for THI actually bled off to help downloads and sales of “Tumbler”. And from what I’m seeing on THI sales, promotion for Tumbler actually helps sell that book too.
Nathan Lowell tells me of a writer who asked his agent, “What’s the best way to promote my book?” The agent responded, “Write another book.”
Here endeth the lesson.